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Low-Cost Marketing That Works: How Naamayaa Helps Creators Launch and Grow D2C Brands

Naamayaa Pvt. Ltd. | www.naamayaa.com | yashchandrakatshinde@gmail.com

🚀 Starting a Brand in 2025? Here’s What You Really Need

If you’ve been searching for:

  • “Low-cost marketing strategies for new businesses”
  • “How to launch a product without burning cash”
  • “Sales funnel for a D2C brand”

You’re not alone. In 2025, starting a brand is easier than ever — but scaling it without wasting budget is the real challenge.

That’s exactly what Naamayaa Pvt. Ltd. helps solve for creators, influencers, and startups — by providing not only the product, but also a ready-to-execute marketing playbook with zero upfront cost.

💡 What is Naamayaa?

Naamayaa is India’s first white-label perfume brand builder for creators and businesses.

We empower you to launch your own fragrance brand, fully branded under your name, with:

  • Zero inventory
  • No MOQ
  • 100% ownership
  • Full branding (logo, box, label)
  • Website setup (Razorpay integrated)
  • Shipping, fulfillment, and daily reporting

But that’s just the beginning.

What makes Naamayaa a powerful business engine is that we give creators the toolkit to grow — not just launch.

💰 Low-Cost Marketing Strategies for New Brands (Used by Naamayaa Creators)

Let’s start with the top searched need:

“Low-cost marketing strategies for new businesses”

Here are the exact strategies Naamayaa creators use — which you can apply too:

1. Storytelling First, Selling Later

Our creators don’t just sell perfume. They tell stories:

  • “This scent reminds me of my first runway shoot…”
  • “I made this fragrance for all the powerful girls who show up every day…”
  • “This is the perfume I wear when I want to feel unstoppable.”

Story = Emotion = Sales

2. Leverage Existing Audience (Organic First)

Naamayaa creators begin by posting:

  • Unboxings of their own perfume
  • Behind-the-scenes of branding
  • Reels on “how I created my scent”
  • Testimonials from friends/followers

➡️ Zero ad spend. Just authenticity.

3. UGC Strategy

Ask 10 fans or micro-influencers to post about the product in exchange for a free sample.

Result?

  • 10x content
  • 100x reach
  • ₹0 cost

🛒 Building a Sales Funnel for Your Ecommerce Perfume Brand

Search #2:

“How to build a sales funnel for my ecommerce brand”

Here’s the funnel we recommend for Naamayaa creators:

Top of Funnel (Awareness)

  • Reels: “I just launched my perfume brand!”
  • BTS videos of naming, designing
  • Carousel: “Which fragrance suits you best?”

Goal: Attention & curiosity

Middle of Funnel (Consideration)

  • Q&A about shipping, pricing
  • Comparison posts: “My perfume vs XYZ brand”
  • Story polls: “Would you wear this scent?”

Goal: Educate & build trust

Bottom of Funnel (Conversion)

  • Offer: “Launch week – 20% off for first 50 customers”
  • Urgency: “Only 15 bottles left!”
  • Testimonials, reviews, user stories

Goal: Trigger purchases

🔁 Post-Sale Funnel (Retention)

  • DM buyers to ask: “How was the experience?”
  • Feature them on your page
  • Offer them early access to next drop

Goal: Turn buyers into brand advocates

📅 A Launch Marketing Plan – Based on Naamayaa's Top Creator Playbook

Search #3:

“Marketing plan for new product launch”

Here’s a simplified 10-day plan we use for many of our creators:

DayActivity
1Announce something big is coming
2Share teaser visuals (bottle, logo, mood board)
3Post “behind the name” story
4Drop fragrance mood video
5Open waitlist / interest poll
6Unbox your own bottle live
7Reveal the full brand name & site
8Launch with promo code
9Share customer feedback
10Post limited stock alert

This exact plan has helped creators sell 100+ bottles within their first 7 days.

📲 Social Media Strategy for Startup Perfume Brands

Search #4:

“Social media strategy for startup launch”

Naamayaa encourages creators to follow the “3E Framework”:

1. Educate

  • What’s in your scent?
  • Why you created it?
  • How to use perfume the right way?

2. Entertain

  • “Which perfume are you based on your mood?”
  • Funny behind-the-scenes reels
  • “Pick my perfume outfit”

3. Engage

  • Polls: “Woody or citrus?”
  • Swipe vs tap reels
  • UGC reposts

Golden Rule: Focus on community creation, not just product promotion.

📊 Performance Marketing for Startups: When to Start & How

Search #5:

“How to do performance marketing for startups”

At Naamayaa, we believe in organic validation first, ads later.

But once you hit 50–100 organic orders, here’s how you scale:

Platform Strategy:

PlatformUse Case
Meta Ads (Instagram/Facebook)Retargeting reel viewers & site visitors
Google AdsCapture high-intent searches: “perfume under ₹999”
Influencer BoostMicro-influencers reviewing your product
WhatsApp BroadcastsRetarget old customers with offers

Creators Can Run:

  • ₹3,000/day test ads
  • Targeted at followers + lookalike audience
  • UGC ad creatives + storytelling

Even with ₹10K/month budget, many Naamayaa creators see 3.5x–6x ROAS.

✅ Why This Works for Creators (and Why Naamayaa is Different)

Naamayaa isn’t just helping you launch a product.

We’re building brands owned by creators, run like startups.

And we do it with:

  • No inventory
  • No tech complexity
  • No upfront capital risk

Just your brand. Your followers. Your fragrance. And your profits.

📩 Ready to Launch & Grow?

Whether you’re a creator, entrepreneur, or side hustler, Naamayaa makes it easier to:

  • Launch your own product
  • Sell to your audience
  • Build a real business

📬 Contact Us:

✨ Final Thought: Build the Brand. Own the Business.

Your audience is already buying.

The only question is:

Are they buying your brand — or someone else’s?

At Naamayaa, we help you make sure it’s yours.

Let’s turn your followers into customers,

your story into a scent,

and your content into a company.

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